Sega Corp., a gaming company that was formerly considered as one of the most ardent supporters of blockchain gaming, is withdrawing from an area ravaged by the global crypto industry crisis.
According to co-Chief Operating Officer Shuji Utsumi, the firm behind Sonic The Hedgehog and Yakuza will keep its major brands from third-party blockchain gaming initiatives to avoid devaluing its material.
It is also postponing ambitions to produce its own games in that genre, at least for the time being, he noted.
Sega does intend to allow third-party partners to use its lesser-known Three Kingdoms and Virtua Fighter characters to create non-fungible tokens, which are essentially certificates that certify ownership of a digital asset.
The company’s announcement in 2021 of its intention to join the once-hot NFT community sparked severe criticism from gamers.